Changes abound at Folsom Lake Bowl

By: Matt Long
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Changes are in store for Folsom Lake Bowl, as the business enters its 50th year in Folsom. Folsom’s Jay Ahlquist, 47, was hired in January as the bowling center manager and that’s the first of many changes planned over the next few months. Ahlquist, formerly in real estate in Folsom, has been bowling since he was 5 years old and has 10 years experience working in bowling centers. “As bowling center manager, I’m in charge basically everything going on in the bowling center itself, from leagues and the hiring and firing of staff to promotional programs and birthday parties,” Ahlquist said. “My main goal is to create a customer-first attitude. When people come here I want them to feel as though they’re coming home.” Among the changes in store for the bowling center is a complete overhaul of the settee area and scoring system, a new floor, a pro shop and starting a junior program. These changes come after new approaches, lanes and pin decks were put in two years ago. “Since they’ve gone in, scoring has gone up and that obviously has made our customers happy,” Ahlquist said. “I hope to have the settee and scoring done by the end of March and I’d like to get a pro shop in here before September. “I just want to create a whole new atmosphere here where we cater to the customer. Over the years it has been lost.”