Intel shines at Olympics
During the Olympic Winter Games Closing Ceremony the skies illuminated over PyeongChang before the eyes of a national audience due to the involvement of a company with ties to Folsom. Three hundred Intel Shooting Star drones took flight to celebrate the triumphant athletes who competed in this year’s games.
The aerial performance painted colorful illustrations in the sky, including the Olympic mascot – Soohorang, the white tiger – who comes running in above the stadium, cheering on the athletes and creating a heart outline in the sky. The Intel Shooting Star drones created a volumetric heart, symbolic for gratitude and love towards the Olympic athletes.
Intel kicked-off the Olympic Winter Games with a Guinness World Records title-breaking performance of more than 1,200 drones flown simultaneously during a pre-recorded broadcast for the opening ceremony. Additionally, the Intel Shooting Star drones soared to celebrate the Olympians at nightly victory ceremonies – when weather and logistics permitted – creating illustrations of Soohorang, the PyeongChang logo and athletes such as skiers, hockey players and curlers across the nighttime sky.
“Just like Soohorang, our Intel drones team has a challenging spirit and passion to push the limits and make amazing experiences possible,” said Natalie Cheung, general manager of the Intel drone light show team. “It’s been an honor to celebrate such magnificent athleticism and teamwork with Intel drone light shows, and a victory for us to see our animations of the games come to life.”
Intel has created an entirely new entertainment concept by producing drone light shows featuring hundreds of Intel Shooting Star drones all controlled by one pilot. The drones are custom-built for entertainment purposes with a lightweight structure. Each one emits more than four billion color combinations. Intel Shooting Star drones have starred in previous light shows at various high-profile marquee events in 10 different countries, most recently integrated with the Fountains of Bellagio at CES 2018.